VF Licensed Sports Group is a leading company in the sports apparel industry, specializing in the design, production, and distribution of licensed sports merchandise. With a rich history and a strong reputation, VF Licensed Sports Group has become a trusted partner for major sports leagues and teams around the world.
The company was founded in 1992 and is a subsidiary of VF Corporation, a global leader in branded lifestyle apparel, footwear, and accessories. VF Licensed Sports Group operates under several well-known brands, including Majestic, Fanatics, and Outerstuff, each catering to different segments of the sports merchandise market.
Majestic is the flagship brand of VF Licensed Sports Group, known for its high-quality baseball jerseys and apparel. The brand has a long-standing partnership with Major League Baseball (MLB) and is the official supplier of on-field uniforms for all 30 MLB teams. Majestic's commitment to craftsmanship and attention to detail has made it a favorite among players and fans alike.
Fanatics, another brand under VF Licensed Sports Group, is a leader in online retail and e-commerce for licensed sports merchandise. Fanatics operates official online stores for major sports leagues, including the NFL, NBA, NHL, and MLS, as well as individual teams. The brand's innovative approach to online shopping, personalized fan experiences, and quick turnaround times have made it a go-to destination for sports fans looking for the latest gear.
Outerstuff, the third brand under VF Licensed Sports Group, focuses on youth and children's sports apparel. The brand offers a wide range of licensed merchandise for young fans, including jerseys, t-shirts, and accessories. Outerstuff's commitment to quality, comfort, and style has made it a trusted choice for parents and young sports enthusiasts.
VF Licensed Sports Group's success can be attributed to its strong partnerships with major sports leagues and teams. The company works closely with these organizations to ensure that its products meet the highest standards of authenticity and quality. By collaborating with athletes, coaches, and fans, VF Licensed Sports Group is able to create merchandise that resonates with the sports community.
In addition to its commitment to quality, VF Licensed Sports Group is also dedicated to sustainability and ethical business practices. The company has implemented various initiatives to reduce its environmental impact, such as using recycled materials in its products and optimizing its supply chain to minimize waste. VF Licensed Sports Group also prioritizes fair labor practices and works with suppliers who adhere to strict ethical standards.
With its extensive product range, strong partnerships, and commitment to sustainability, VF Licensed Sports Group continues to be a leader in the sports apparel industry. The company's brands are trusted by athletes, fans, and retailers worldwide, making VF Licensed Sports Group a go-to choice for licensed sports merchandise. Whether it's a professional baseball jersey, a personalized fan t-shirt, or a youth soccer kit, VF Licensed Sports Group has something for every sports enthusiast.